Tech Review: Clay
What Problem Does It Solve?
In the oversaturated world of outbound, Clay helps you narrow your targeting lists to levels of specificity that other data providers don't allow for. Additionally, you can utilize Clay's scraping and Chat GPT connection to add another level of personalization to your outbound efforts.
Who Should Use It?
Any organization running outbound prospecting.
Would We Recommend It?
Yes, this technology will help you to better connect with more specificity of your target market.
Hear What We Thought
Hear what Alyssa Gesek, Director, Outbound Demand Gen has to say about Clay Tech.
Resources
Blog 3.0

The 2025 Go‑to‑Market Tech Stack: Strategy, Tools & Best Practices
In 2025, building a go-to-market (GTM) tech stack isn’t just a strategic decision; it’s a survival move. With the rise of data fragmentation, overloaded systems, and increasing pressure to do more ...

Matthew Iovanni
Aug 5, 2025
4 minute

The future of marketing in 2025: What you need to know
The marketing landscape is undergoing a seismic shift. The strategies that propelled businesses forward in the past decade are rapidly becoming obsolete, necessitating a fundamental redesign of sales ...

Madison Smith
Sep 26, 2024
7 minute

Data Hygiene Best Practices to Unlock the Full Potential of HubSpot
Data is the lifeblood of any successful sales and marketing strategy. But just like your physical health, maintaining good data hygiene is crucial for optimal results. Here at FullFunnel, we're all ...

Madison Smith
Aug 22, 2024
5 minute
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