FullFunnel Blog
Learn from our team of sales and marketing experts.
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Clay + N8N: Build AI Sales Workflows That Actually Work
Discover how Clay and N8N build AI sales workflows that boost efficiency and personalization for smarter B2B sales automation.

Menu of Use Cases & Workflows with Clay (by Motion)
Clay’s flexibility means it can be applied to many parts of the revenue funnel.

How Do You Measure Sales Rep ROI
How do you determine Sales Rep ROI? In this blog we talk about the best ways to measure BDRs.

Clay vs. 6sense: Which ABM Platform Wins in 2025 for GTM & RevOps Teams?
Compare Clay vs. 6sense for ABM success in 2025. Explore differences in pricing, flexibility, and AI integration to find the best fit for your B2B GTM and RevOps strategy.

Sales & Marketing ROI: Benchmarks and Measuring Success
Desiring an appropriate ROI is Corporate Finance 101 in the business world; yet, for sales and marketing programs, a desirable ROI can sometimes be elusive.

The 2025 Go‑to‑Market Tech Stack: Strategy, Tools & Best Practices
Learn how to build a powerful go-to-market tech stack in 2025, discover the essential tools, integration strategies, and workflows that drive results.