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AI Trends in Sales: Pitfalls, and Practical Applications for 2025 and Beyond
Artificial intelligence has moved from a trend to a backbone in modern B2B sales. Whether it’s real-time intent scoring, GPT-powered prospecting, or AI-enhanced CRM workflows, the most ...

Matthew Iovanni
May 2, 2025
5 minute

Clay vs. 6sense: Which ABM Platform Wins in 2025 for GTM & RevOps Teams?
As B2B marketers double down on Account-Based Marketing (ABM), the tools they choose are more important than ever. In a crowded landscape of platforms promising intent data, segmentation, ...

Matthew Iovanni
May 2, 2025
6 minute

Menu of Use Cases & Workflows with Clay (by Motion)
Clay’s flexibility means it can be applied to many parts of the revenue funnel. Below is a menu of high-impact use cases and example workflows that companies can deploy with Clay, organized by motion ...

Matthew Iovanni
Apr 24, 2025
22 minute