From GPT to GTM: Building a Fully Automated Sales Campaign in 1 Hour
Launch a fully automated AI-powered B2B sales campaign in just one hour using tools like Clay, Trellus & GPT.
In 2025, building a sales campaign doesn’t have to take weeks or require a full team of marketers and developers. With the rise of AI-powered tools, you can go from idea to fully
Posts by Matthew Iovanni:
Automate Outreach with Clay ActiveCampaign Integration
Boost your CRM with Clay’s ActiveCampaign integration—automate lead enrichment and streamline your outreach.
The 6 Deadly Traps of Building Your Own SDR Team (And How to Avoid Them)
The 6 Deadly Traps of Building Your Own SDR Team (And How to Avoid Them)
A tactical framework for modern sales leaders
Brought to you by FullFunnel
AI Trends in Sales: Pitfalls, and Practical Applications for 2025 and Beyond
Discover key AI Trends in Sales for 2025 and how HubSpot AI workflows and CRM tools are reshaping B2B sales and marketing performance.
Clay vs. 6sense: Which ABM Platform Wins in 2025 for GTM & RevOps Teams?
Compare Clay vs. 6sense for ABM success in 2025. Explore differences in pricing, flexibility, and AI integration to find the best fit for your B2B GTM and RevOps strategy.
Menu of Use Cases & Workflows with Clay (by Motion)
Clay’s flexibility means it can be applied to many parts of the revenue funnel.
Why You Need an Expert Partner to Implement Clay
Clay is extremely powerful and flexible – so much so that teams often feel “there is always more you can/should be doing with it”
HubSpot AI Workflows for Smarter B2B Sales & Marketing
Supercharging HubSpot with AI: Building Smarter Workflows for B2B Marketing & Sales
Why AI SDR Tools Like 1Mind and Otter AI Matter
Mosy AI SDR tools focus on transcriptions or note-taking—useful, but not transformative. Tools like 1Mind and Otter AI replace early-stage sales interactions.
Why Letting Each Salesperson Have Their Own Process Is a Terrible Idea
We unpack best practices for developing a sales team process, and why developing a cohesive process for your team is critical for success.
6 mins