All articles from Genie Lutz
Most Popular
24 April 2025
Menu of Use Cases & Workflows with Clay (by Motion)
Clay’s flexibility means it can be applied to many parts of the revenue funnel.
By Matthew Iovanni
5 November 2025
The State of GTM Engineering Talent in 2025
Discover how GTM Engineering is evolving in 2025. Learn why AI, data fluency, and RevOps expertise are shaping the next wave of GTM talent.
By Matthew Iovanni
2 July 2025
Clay + N8N: Build AI Sales Workflows That Actually Work
Discover how Clay and N8N build AI sales workflows that boost efficiency and personalization for smarter B2B sales automation.
By Matthew Iovanni
5 August 2025
The 2025 Go‑to‑Market Tech Stack: Strategy, Tools & Best Practices
Learn how to build a powerful go-to-market tech stack in 2025, discover the essential tools, integration strategies, and workflows that drive results.
By Matthew Iovanni
12 February 2024
How Do You Measure Sales Rep ROI
How do you determine Sales Rep ROI? In this blog we talk about the best ways to measure BDRs.
By Alyssa Gesek
2 May 2025
Clay vs. 6sense: Which ABM Platform Wins in 2025 for GTM & RevOps Teams?
Compare Clay vs. 6sense for ABM success in 2025. Explore differences in pricing, flexibility, and AI integration to find the best fit for your B2B GTM and RevOps strategy.
By Matthew Iovanni



