<img alt="" src="https://www.smart-7-innovative.com/802971.png" style="display:none;">
Skip to main content

Tech Review: Orum

What Problem Does It Solve? 

Orum is a powerful parallel dialer that enables reps to call 2+ numbers at the same time, drastically increasing dials and conversations per hour. There are also analytics and coaching features. 

Who Should Use It? 

This tool is great for outbound teams of all sizes.

Would We Recommend It? 

Yes, but perhaps not for international teams. 

Orum is great for anyone looking to accelerate an effective a teleprospecting program, especially if there is any challenge with achieving acceptable connect rates, we would recommend the technology.

That being said, there have been issues with latency of connection within prospects, especially internationally. We have consistently seen Orum not be as viable for South African reps. 

Hear What We Thought

Hear what Alyssa Gesek, Director of Outbound Demand Generation has to say about Orum.

Orum
What is Orum?

Orum is an AI parallel dialer that makes outbound programs more efficient and automates dialing and data entry.

Resources

Blog 3.0

How Clay & Workato Fit in a Modern Sales & Marketing Data Stack
How Clay & Workato Fit in a Modern Sales & Marketing Data Stack

As data stacks become more modular, teams often evaluate tools side by side that were never designed to solve the same problem. Clay and Workato are a good example of this. At a glance, both touch ...

Matthew Iovanni

Matthew Iovanni

Jan 13, 2026

4 minute

How Clay, Dynamics 365 & Microsoft Fabric Fit in a Microsoft-Centric Data Stack
How Clay, Dynamics 365 & Microsoft Fabric Fit in a Microsoft-Centric Data Stack

As organizations deepen their investment in Microsoft’s CRM and analytics ecosystem, it’s common to reassess how external data tools fit alongside native platforms. Questions often arise around ...

Matthew Iovanni

Matthew Iovanni

Jan 13, 2026

4 minute

Why Cold Prospecting Doesn’t Belong in Your CRM
Why Cold Prospecting Doesn’t Belong in Your CRM

Let’s break a taboo: your cold outreach program has no business living inside your core CRM.

Matthew Iovanni

Matthew Iovanni

Aug 22, 2025

3 minute

Start with a Free Consultation

Ready to get started solving your GTMand RevOps challenges?

Complete the form to request a free consultation and discover how FullFunnel can help solve even your toughest revenue related problems.