Tech Review: LinkMatch
What Problem Does It Solve?
LinkMatch streamlines LinkedIn prospecting if you are currently doing that prospecting manually. It connects contacts you source via Linkedin to your CRM and logs any messaging that happens on the platform for those contacts.
Who Should Use It?
The use case would apply to a company that manually sources contact data from LinkedIn for prospecting.
Would We Recommend It?
I may recommend this technology if a company is really set on the idea of manually prospecting via Linkedin as it would add efficiency and greater visibility to that process; however, I think there are more efficient ways & databases to prospect.
This is great to avoid manually logging messages received via LinkedIn, but it doesn't solve for also logging activity volume metrics into your CRM.
Hear What We Thought
Hear what Alyssa Gesek, Director of Outbound Demand Generation has to say about LinkMatch.
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