Tech Review: Lead Onion

What Problem Does It Solve? 

Lead Onion identifies in-market companies, provides contact information for the key decision makers at those companies, and allows you to enroll those contacts into an email cadence, all within their platform. 

Who Should Use It? 

Theoretically, this would benefit all B2B demand generation teams. 

Would We Recommend It? 

Not yet. We tested this platform for three months on a client account, and an additional three months internally. Both cases did not yield better results than our regular outbound campaigns that use firmographic targeting and no intent data. It all sounds very interesting, but the results were just not there in either scenario. 


Hear What We Thought

Hear what Zoltan Eross, Account Manager has to say about Lead Onion.

LeadOnion logo
What is Lead Onion?

Lead Onion is an intent-based sales engagement platform. It identifies companies showing intent, identifies specific people at those companies, and allows you to email them all on one platform.

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