Tech Review: Gong

What Problem Does It Solve? 

Gong provides sales teams with insights into sales conversations, sales coaching, training, and deal analytics. The core problem that Gong addresses is the need for deeper insights into sales conversations and the desire to optimize communication strategies within sales teams.

Who Should Use It? 

Sales teams (AEs; BDRs if Gong Engage is added). Due to cost, larger companies are a better fit. 

Would We Recommend It? 

Yes, I would recommend Gong. Gong is helpful for turning conversations into actionable insights. It can be used for sales coaching, forecasting, deal execution, and deal insights/reporting. Gong helps sales teams understand what is working vs. what is not working.

 

Hear What We Thought

Allison Troy from our Technology and Enablement team had a demo of this product. Hear what she has to say in this video.

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What is Gong?

Gong is an AI-fueled revenue intelligence platform that captures your customer interactions, delivering insights and guidance so you can adapt, upskill, and hit your targets.

Resources

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