Gong provides sales teams with insights into sales conversations, sales coaching, training, and deal analytics. The core problem that Gong addresses is the need for deeper insights into sales conversations and the desire to optimize communication strategies within sales teams.
Sales teams (AEs; BDRs if Gong Engage is added). Due to cost, larger companies are a better fit.
Yes, I would recommend Gong. Gong is helpful for turning conversations into actionable insights. It can be used for sales coaching, forecasting, deal execution, and deal insights/reporting. Gong helps sales teams understand what is working vs. what is not working.
Allison Troy from our Technology and Enablement team had a demo of this product. Hear what she has to say in this video.
Let’s break a taboo: your cold outreach program has no business living inside your core CRM.
Matthew Iovanni
Aug 22, 2025
3 minute
In 2025, building a go-to-market (GTM) tech stack isn’t just a strategic decision; it’s a survival move. With the rise of data fragmentation, overloaded systems, and increasing pressure to do more ...
Matthew Iovanni
Aug 5, 2025
4 minute
The marketing landscape is undergoing a seismic shift. The strategies that propelled businesses forward in the past decade are rapidly becoming obsolete, necessitating a fundamental redesign of sales ...
Madison Smith
Sep 26, 2024
7 minute
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